5 Ways to Ensure Email Validation Accuracy



As an email marketer, you know that ensuring that your email list has valid contacts (i.e., the email addresses exist and belong to real people) is one of the keys to success in email marketing. Fortunately, there are five simple ways to ensure that your email validation accuracy is high and that your invalid emails are few and far between. Let’s take a look at these ways now!


1) Take advantage of webhooks

1. Turn on Webhooks. With webhooks, you can configure Flowdock so that it notifies the other party in an instant when you send a message. That way, your email validation accuracy is taken care of before you even press send! We recommend turning on webhooks and then verifying if the app recognizes any misspellings or unusual formatting by using our WebIDE. If they don't, go ahead and reach out to our Support Team with the details of the bug report, and they will get back to you as soon as possible! 2. Review Response Options. One of the simplest ways to maintain email validation accuracy is by considering how you want recipients to respond. Do you want them to reply directly? Do you want them to ignore the email entirely? There are many response options for different types of emails: -Reply directly -Ignore this email -Set up a reminder -Forward this email -Delete this email 3. Use two-step verification: Setting up two-step verification helps ensure that only authorized users have access to your account at all times, which keeps us on top of our inbox game! 4. Make use of Keyboard Shortcuts: Want an easier time managing your inbox? We recommend learning some keyboard shortcuts for Flowdock’s desktop application.


2) Use a system like [insert name]



When email validation accuracy is of utmost importance, the best approach is to use a system that can automate the process. In fact, there are many reliable systems out there that can provide you with accuracy and speed in one convenient package. The following are five ways to ensure email validation accuracy: 

1) Use a system like - this will offer accuracy as well as speed; 2) Test your email list periodically - it's important to do this so that you know what kind of bounce rates you're dealing with; 3) Be aware of ISP filters - these filter emails into spam folders or even block them from being delivered at all; 4) Compose an optimal subject line - subject lines which have been tested through different channels have been shown to have higher open rates; 5) Always check your statistics after sending an email campaign- if errors are high, then find a new way.


3) Develop a process of batch checking

It's important that your email validation tool is accurate. Here are a few best practices for ensuring it: 

1. Run a test on the tool you're considering and verify its accuracy against a list of known good email addresses. 2. Conduct periodic checks by randomly selecting emails from your database or pulling them from other sources, validating them and comparing the results with what the tool says they should be. 3. Send an alert if there are any discrepancies between the results of your testing and those found in-house. 4. Require confirmation when adding new leads/customers, making sure they're not using a different domain than their company uses (if you know). 5. If there are significant discrepancies in the number of invalid vs valid emails in your database, find out why so that you can improve these numbers over time.


4) Do regular audits

Regular audits will help you make sure your validation is as accurate as possible. To do so, follow these steps: 

1) Use an email validation tool like MailTester or Campaign Monitor to check the validity of one email address every few days. 2) Make sure that when you are adding an email address into your database, it only contains letters, numbers, and the underscore symbol (_). 3) When using a validation tool on a large list of emails, make sure you don't refresh the page too often because this can cause some addresses not be validated. 4) If one of your email addresses doesn't validate then immediately remove it from your database.


5) Understand your customer profile

In order to understand your customer profile, you should know who is sending emails and why they're sending them. Some examples of the types of senders are bots (automated spam), legitimate senders, and spoofers. These senders can have different motivations for reaching out to you; some senders are trying to sell something while others just want your attention. Knowing which type of sender you're dealing with can help you determine how best to respond.


conclusion

Email validation accuracy is not something that you should ever take lightly. There are a number of ways that you can ensure the accuracy of your email lists and one of them is by making sure that your data provider adheres to the CAN-SPAM Act. This law, passed in 2003, prohibits email senders from sending any form of commercial email messages, including transactional and relationship messages, without first obtaining permission from the recipient or providing an easy way for recipients to opt out. You should also make sure that your data provider is compliant with all other email marketing regulations as well. Additionally, you should have a clear plan in place for how you'll find new customers through your list and how often those emails will be sent. If you want to increase email validation accuracy and deliver your emails according to best practices, then it's crucial that your email provider provide security features like two-step authentication. 

Your email provider's ability to track open rates and provide detailed statistics on who clicked what links within each email is another feature worth looking for when searching for an email service provider. In order to provide the best experience possible for subscribers, you need to keep track of everything about them so that they can be targeted more effectively with future campaigns. Remember: Email validation accuracy matters!